Shinematic: Visual Theme & Identity
Core Visual Language & Direction
Year
2025
Type of Project
Photography Concepts
Case Study
Objective
Create a seamless platform designed to empower users to discover and engage with authentic local experiences, moving beyond conventional tourist offerings.
Process
My design process for Locale focused on an iterative approach. I began by developing a Minimum Viable Product (MVP) based on an initial prototype provided by a befriended UX Designer. This MVP underwent rigorous testing with 12 target users, and their invaluable feedback directly informed subsequent design refinements, culminating in the final product.
Outcome
Locale's development helped sharpen my skills in user-centered design, particularly in translating complex user needs into intuitive and engaging mobile experiences. The project provided valuable insights into building platforms that foster community and deliver authentic value.
Standout Features
Curated Feeds
Intuitive Search & Filters
Detailed Experience Pages
Community Contributions
Personalized Recommendations